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Open Webinar - Unlocking Digitalization Opportunities for Banks and SMEs
28 April 2021
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8 : 00
9 : 30
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Online
![Little business man standing on a calculator with credit cards and money on the background](https://smefinanceforum.org/sites/default/files/styles/720x486/public/shutterstock_1368717311%20%28r%29.jpg?itok=MAsqxRSI)
While many SMEs were already undergoing a digital transformation, the COVID-19 pandemic accelerated the pace of this digitalization of small businesses. Digital and cashless payments, ecommerce, and the pivot to a digital-first economy is unlocking new opportunities for banks, SMEs and customers alike. In this session, we will look opportunities in bridging the digital gap and leveraging technology for SMEs and how SME digitalization enables banks and financial institutions to create a long-lasting engagement with their SME customers, whilst giving them analytical insights and creating new cross-sell and upsell opportunities.
What you will learn
• Opportunities to utilize small business data for lending and banking
• How SMEs can take advantage of banking and fintech opportunities for better business experiences
• Tools and other value-added services beyond banking to support SMEs in building financial resilience
• Examine case study of best practice digital small business platforms and apps
Host & Moderator
Matthew Gamser, CEO, SME Finance Forum
About the Speakers
![](https://cdn.smefinanceforum.org/sites/default/files/Adi%20Engel.jpg)
Adi Engel is the Chief Marketing Officer of vCita. She is responsible for leading vcita’s strategic thinking and global marketing objectives in supporting micro and small businesses on their journey to success and digital transformation. Coupled with her business acumen, Adi has a host of experience and customer-centric product knowledge, which she constantly brings into new, innovative, company-wide, initiatives that are guided by her passion for enabling the inclusion of the underserved.
Driving a growth culture and mentality, Adi, together with her team, are helping to positively impact hundreds of thousands of small businesses around the world to build businesses they are proud of vcita. Championing digital inclusion and financial inclusion for SMEs, vcita is proud to be supporting the most #agile, #creative, and #resilient segment of entrepreneurs. Using its global footprint, vcita helps SME owners around the world manage the fundamentals of their day-to-day business - Money, Time, and Clients. By simplifying, automating, and creating bite-size learning opportunities, vcita support SMEs in digitalizing aspects of their business, freeing them up to focus on what’s important - creating great client experiences, and building sustainable businesses. vcita’s core belief is that we rise by lifting others.
![](/sites/default/files/Marcus-OToole.png)
For more information, please contact Jessica Alfaro at jalfaro2@ifc.org or send us an email to smefinanceforum@ifc.org
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