Publications

Publications

A Change in Behavior: Innovations in Financial Capability

A Change in Behavior: Innovations in Financial Capability

This report reviews the current landscape of financial capability interventions – a diverse landscape, with interventions by financial service providers, online services, social organizations, governments and others. The report highlights a trend still in its early stages that ties financial capability interventions more closely to actual customer behavior, especially at critical decision-making moments, and particularly when signing up for and using financial products. This trend also takes into account insights about how people learn and the kinds of support they need to achieve their goals. Expanding this behaviorally-informed approach, which is already occurring to varying degrees, will require creativity beyond the traditional modes of financial education that dominate the scene, and it will require greater involvement by providers, who are uniquely placed to meet clients at those critical decision moments.

Non Financial Services